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hPr / Blog

The future of live shows

Going to be interesting to see how the landscape changes for live shows and tours in the not-so-distant future. A lot of shows and tours are tanking. It needs to come back to being a consumer-friendly environment not the Wall Street pleasing conglomerate it's become.

From Bob Lefsetz, so true...

Record labels, in a digital era, they're utilizing analog accounting. They think everybody wants to make a deal. But wannabe stars know that making a deal with a major is making a deal with the devil, you can't get out unless you're unsuccessful, and often not even then, and you'll never get paid what you're owed. It was one thing when the label only screwed you on record royalties, now they want a piece of everything?

Honesty, truth and transparency...

Not that the Net operations of youngsters don't try to test the limits, but whenever Facebook makes a heinous change to its privacy policy, the blowback is deafening. This is a good thing.

Focus on the music. Treat your fans right. Eliminate hidden charges. Let people get a good ticket. Allow them to both listen for free and purchase $100 souvenir packages... Not that you shouldn't sell t-shirts as cheaply as you can...did you ever consider that they're advertisements? I mean it's one thing to pay for an inert two-dimensional billboard, but if someone is wearing a rock t-shirt, they've got to really believe. An anonymous paid for street team will promote crap online, but get them to wear the t-shirt of the lousy band all day long? Mmm... In a fashion-based society, that's a no-no.

Independence Day

Everyone refers to the holiday as July 4th, nothing wrong with that but why not call it what it really is. Our Independence Day! Take some to time to remember our military personnel who've fought for our Independence. Take a listen to or download our song Military Man, play it for someone, loud and proud! Peace, and don't blow any fingers off!

Ticket Revolution!

Hmm, pretty interesting all the talk of ticket sales tanking for shows and events. Really?!? Is that a surprise? It's ALL too expensive! Entertainment shouldn't be for the well-to-do, it should be for everyone, and that means affordable tickets, food/beverage, merch/swag and parking. Obviously the corporations and the bands/artists/athletes have stopped caring about the people that mean the most...FANS!!!

Hydra Resurrected?

Well here it is over three years since we've last played a show, seems all we need is a bassist to start firing up the old songs and some ideas too. Hmm, now for that bassist, know anyone?