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Tech of the Coast / Blog

Joel Mastamind Johnson to release first short film as director of a TV Shoot

Amazing news, my film, The Director, was just selected by LiftOff First-Time Filmmaker Volume 3 to be screened worldwide at their film festival, this is the global premiere of this film and will be the first showing before any others. You can watch the festival online soon. Follow me on Film Freeway shared via https://filmfreeway.com/JoelJohnson960 by @techofthecoast & @mastermindprods on X follow us today on X IG @RealJoelJ and FB #RealJoelJ #RealMastermind watch the film on FilmFreeway today and screen it live at the festival when they break it down for you and discuss the film #2025 #JoelJohnson #TD2025 #TheDirector filmfreeway.com/TheDirector632 an educational film about how filmmaking in a television studio works made with the SRJC Film Class of 2025-26 and directed by @realjoelj #JoelJohnson #JoelMastamindJohnson #2025 film major and 2024 Audio degree graduate #SRJC Film Studies, good news to share with the world today! We are once again legitimized by our fellow film community. In 2003 I got nominated for best animated short for the Sacramento Intl. Film Festival in the Student Films category for #PhilBobandtheAppleTree which is up for several festivals now, but now I have a new film to share with you which is our first project as a class, rough raw and even not perfect the film goes back to the days of the #FrenchNewWave breaking the fourth wall and involving the viewer in the process of making the film that would later come out called #TheTurningPoints with #DanteHall and #BenHarp by #DillonBarrera and Directed by #JoelJohnson as seen in the film #TheDirector which is the making of that film. Are your minds spiraling a film-concept wormhole yet? Sounds fun! A trip to a Television Film Studio with the SRJC class where we produce our own talk show and make a BTS film about making it. I HOPE you will enjoy the experience. There are MANY to come later. Stay tuned. I put a bunch of footage out on my youtube playlist Joel's Audio Video Demo Reel as seen HERE for your enjoyment, doing things the old school way, analog to digital and hybrid mixing, yours truly, J. https://youtube.com/playlist?list=PLJQeDRVbZOdRf72c0AKtCIG-WuNSON82K&si=ku5wtdRMGL7pnfZ8

Joel MASTAMIND Johnson to release Souls 10 Year anniversary edition on TOTC/MMP

Tech of the Coast & Mastermind Productions have joined the family of labels distributed by Too Lost.

Pre-save Joel MASTAMIND Johnson #Souls #Souls10YearAnniversary digitally remastered TODAY from TECH OF THE COAST https://too.fm/b2pjxnq be ready for release day 4-19-24!

The first release to come from Tech of the Coast & Mastermind Productions will be the 10 year anniversary release of BMI singer songwriter, Joel MASTAMIND Johnson's solo instrumental rock record "SOULS." Look for the album on all major music services on April 19th 2024 and preorder the album THIS WEEK!

Thank you to our partner Too Lost for giving us an independent voice in the music business as a rock & pop music label serving talent worldwide from Sonoma County, CA. I can't say enough good things about the process of releasing music with our new distributor. They were more than helpful with setting up our release and making sure all the metadata was right before anything went out.

We are glad to be a music distributor, recording studio, remote audio services provider and record label with over a decade of experience serving independent artists and major artists alike. If you want to work with us, send us a message. We are on all major music platforms worldwide. There are now better options in the domestic market for record distribution for indie labels and we picked the one we felt fit us and our talent best. Stay tuned for more news and releases from Tech of the Coast and Mastermind Productions in the next year.

As of the date of this notice MAR 24 @ 7 AM all digital distribution on all services outside of our current distribution partner have been discontinued in agreement with the new digital distribution contract. We will no longer be distributing music directly on ReverbNation on any distribution services including but not limited to YouTube, SoundCloud, and any 3rd party sites and now all music will be carried by our label Tech of the Coast on our distributor Too Lost who services most DSPs around the world and works with indie labels to provide distribution to their artists. This will allow us to offer distribution to artists we record. This way we will operate as a label and continue to be a service provider to talent in the industry. We don't want to compete with our own distributor so our music videos and former music only content have been removed from distribution by all previous partners and will be re launched on release day by Tech of the Coast & Too Lost distribution. The exciting news is we will be back on most stores around the world and also eligible for music charts when our release comes out. One door closes as another opens. Stay tuned for more from TOTC and thanks for supporting my latest music release.

Sir Joel "MASTAMIND Johnson adds a member to his music family

Hey friends, fans and family I have news, I just joined the outstanding community of guitar players selected to non exclusively play @pulse_guitars www.pulseguitars.com here I unpack my brand new signature edition Series ME Resin body guitar dipped in 24k Gold flakes. Tuning and setting up the new Guitar with strap locks and new strings tomorrow. Thank you PULSE GUITARS. I am honored to be a Pulse player. I will make sure to put it to good use! I have another guitar coming soon I will show you guys! Soon I will post my Mastamind signature angel guitar. More news coming soon! Make sure to stream my new album #SOULS #SoulsTENYEARANNIVERSARY at www.reverbnation.com/themastermind and look for the world wide release in 2024! @realjoelj @techofthecoast @mastermindprods #newgearday #newmusic #mastamind #2024

Sir Joel "MASTAMIND" Johnson's debut solo record turns 10!

Sir. Joel Mastamind Johnson's debut solo instrumental rock album #SOULS turns 10 on 4/19/2024, we are re releasing the album world wide as a digital remaster and with limited edition art! Discover all over again what made MASTAMIND'S album go #1 on Reverbnation local rock charts! This album was written and performed entirely by Joel Johnson alone in the studio, with guest vocals on two songs LIVING A LIE and GOOD NIGHT. Discover Sonoma County's hardest hitting solo music artist! Tech of the Coast/Mastermind Productions

TECH OF THE COAST celebrates a year with UE Pro!

I'd like to thank Ultimate Ears Pro for having Joel Mastamind Johnson as an in ear monitor endorser for a year! Thanks for being supporters since 2007 when we were last signed and working with them when Tech of the Coast studios & Mastermind Productions SJJR LLc were new as an indie label. We had Brad and Mike as our reps and we worked together for 5 years and then I took a multi year hiatus. One year ago, I started my audio degree program and signed with UE Pro as an engineer. I'm now celebrating a year of working with UE Pro. We are in the studio using their UE 5 Pro and UE 6 Universal in ear monitors on my 10th anniversary release of my solo album Joel Mastamind Johnson 'SOULS' out April 19th 2024! In 2024 we will be using the UE Reference Remastered AMBIENT in ear monitors for mastering, mixing live sound, and performance live. The UE 6 will stay in our vocal booth for any emcees to have a hard hitting monitor for tracking while the UE 5 Pro will get used for tracking in the main room and tracking artists who are using the 6 Pro. Cool news! UE pro now has universal fit IEMs for anyone to access quality earbuds. Check them out! - Tech of the Coast/Mastermind Productions 2024

Welcome to our Reverbnation profile!

Dear friends, family, fans, and potential clientele, my legacy record label I started with my best friend in middle school that served Sonoma County local bands for a decade doing live sound and lighting, our small idea has grown up. We are now a full record label with a major studio and distribution. How did we do it? Stay tuned to learn more! We love the story of our music journey and plan to share with you these good times in entertainment. We record music in the studio and live, provide live sound in the form of FOH, Monitors (In Ears/Wedges), Live Recording and Playback systems, and distribute music to the masses. We have been operating under our label Mastermind Productions since 2007 and in 2024 we re launched Tech of the Coast as a studio and music label. What music do we create here? We score games, films, write records, singles, and engineer music for clients. We have many beneficial partnerships we have made use of as a student run record label. We have been educational status since the 90s and we are continuing that tradition by working with fellow students to create our content. We want to be here for the next generation of music creators and are proud to say we are here to help.

Thanks for visiting us online and stay tuned for more from the chronicles of TOTC Events.

- TECH OF THE COAST Founder Sir Joel M. MASTAMIND Johnson 2024