What is originality? It’s definition include freshness, creativity, novelty, idea of method or performance as well as the ability to think or express oneself in an independent and individual manner. This definition alone can be summed up and tied into one name, “The Urban Nerdz”. The Urban Nerdz, Mr.Dubuission & Mr. Campbell is a collective duo of young talented men from different environments that come together and comprise a future virtuoso in music.
The distinctiveness The Urban Nerdz portrait is what helps elevate them to stand above from the normal and usual group in music. Being able to appeal and attack all markets is what helps them become international and iconic stars over one hit wonders and overnight celebrities. Being one step ahead and trendsetters instead of followers is what plays to there advantage and helps them in this modern new school era of hip hop. While hip-hop artists are classified as back-packers, drug lords, gangster rappers and swag stars, The Urban Nerdz are creating their own lane.
“Unless your campus happened to be located on the deck of the Starship Enterprise, it's unlikely that the school nerds were the fashion heads of the student body. But with their eye-catching spectacles, penchant for bold patterns, and colorful ensembles that hark back to old-school street culture of the late '80s and early '90s, members of hip-hop trio The Urban Nerdz are at the head of their class, style-wise. And musically, they're definitely star students on the rise.” Style stories (Stuff Magazine) by Scott Kearnan