Lasting Effect is a pop punk/rock band from Rockwall, Texas that originated in the fall of 2010. Starting out, Lasting Effect played cover songs from popular bands and soon began writing their own original music. Within weeks, they began playing shows at high schools and won various Battle of the Bands events in cities such as Rowlett, Rockwall, and Royse City. Shortly after, there was progression into the Dallas scene by playing at well-known venues such as Poor David’s Pub, The Curtain Club, The Door, and others. Lasting Effect has also performed at significant events and festivals such as Real Texas Festival, Wildflower Festival, Irving Texas Marathon, Neiman Marcus Christmas Event, and many more. Their goal with music is to create memorable emotional experiences for all listeners so when someone hears a song, they will have a memory trigger that matches their life experience with the song that was playing at the time. Finally, Lasting Effect’s aim is to have a positive impact on many lives and bring joy to people who are at their lowest. All music success is credited to God for his gift of music as well as the many supporting fans.