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Neal Heart / Blog

Ytellmagazine: Stop Writing In The Recording Studio

By Neal Heart Writing songs in a studio is old news. You should never choose to write your music inside of the studio. Instead, the studio should be used to record the music for the lyrics that you’ve already written. Writing outside of the studio is something that will save you time and money. Read More at http://ow.ly/HbRwH #musicmonday #musicindustry #ytellsocial

DIY Music - Building Your Fan-Base From The Bottom

By Neal Heart: Building a fan base is important in elevating your performing and recording career. With attention and planning, a modest following becomes a powerful tool to expand the popularity of an artist and support their work. People are attracted to bands on musical, social, cultural, spiritual and sensory levels. Forget about being discovered by a major record label and getting signed, as a DIY music artist, you must first learn to increase your fan base. You might be better than Mariah Carey, Eminem or Justin Bieber, but your music may never be heard, if you do not know how to market yourself. An artist with a small or no fan base may find this very challenging. Think of yourself as a business, you are the product, and your fans are the customers. Social Media: Is there any chance of success for music DIY with a small or no fan base today? Absolutely. But only when they understand and accept that the internet has changed the world of music in ways we are only now beginning to realize. Social media has a great impact in building and maintaining a fan base. Soulja Boy, Alyssa Bernal, and Avery were all discovered on the internet. DIY music artists without a fan base can use the internet to create a buzz. Choosing the most appropriate social media platform is as important as the quality of songs in your album. Some artists love Facebook while others embrace YouTube and Twitter, among other platforms. Understand the power of music blogs. During my teenage years, I discovered new music on MTV’S, Fab Five Freddy and Alternative Nation. Today, teenagers and youths discover new music through the internet; by visiting their favorite blogs and social sites. Newsletter - Your Real Fans: This is a must have for a DIY. Likes, retweets, shares, and views are worthy. However, if used appropriately, email list aka newsletter, can be the most valuable marketing asset for a music DIY. This is a direct way to communicate with your fans; it has more than what can be said on social media sites. Newsletters come off as flares to the viewers at that moment. People will sign up for your newsletter and help you build your fan base. See how MC Yogi has built his fan base with email marketing, he emails his fans each time he has a new single or open to a concert. This post was inspired by two amazing women: Cari Cole and Ariel Hyatt

DIY Music - Financing Your Music With a Bank Card

Your music is priceless. When you’re ready to share it with the world, it becomes quite expensive. If you’re an independent artist or band, or just starting out, coming up with the funds can be difficult. You may not get the support needed from family and friends. If you don’t have a fan base built up yet, you won’t get any funding from crowd funding. Read More at http://bit.ly/1yUzXxr

Mini Blog - When The Dream Doesn't Work - Part 1

Do not read this if everything works out for you because this post is for people with a dream and a problem. Are you strong in one area of the dream? However, you struggle in a different area of the dream. An example of the strength and struggle in the dream - "Are you great when it comes to writing music? However, you struggle with social media."

Have you ever been excited to release new music on one side of the dream, to deal with the disappointment when it didn't sell on the other side. What do you when you love making music. However, the dream is not working.

Getting Played On FM Radio

I met with the program director at a FM radio station to discuss the possibility of getting my music played. The program director didn't know anything about me or my music. The program director listened to my music and didn't say anything while my song was playing.

Later, the program director said that he get lots of submissions including major label artists and my music stands out because of the songwriting. He decided to put my music into rotation and I was happy.

Remember to focus on the songwriting because it will make you standout from the rest.

-Neal Heart

Reach For the Stars

Turning dreams into reality is a process. It may become tedious, trying, exasperating, annoying and may even force you to give up and forget your goal but dreams are called dreams for a reason. They are not that easy to achieve. They need time and effort for if dreams were as easy as buying one in the mall, it would diminish the essence of reaching for it. Dreams can take time - the bigger the dream, the greater the preparation.

Preparation comes from what you go through on the backside of everything. Looking forward to celebrating the success of your dream is a great way to also prepare you for the success that awaits you. Being thankful for all the things that you have and obstacles that you have overcome in the process of reaching your dream may also help you realize what you have already accomplished. This can encourage you more to pursue the dream especially at time when you feel like giving up.

There will always come a time where you may feel like your dream will never happen. Just relax. This may be the indication that you are just one step closer in accomplishing what is supposed to be done. Who knows, you may already be closer than you think. Never give up. Nothing is impossible as long as you know what you want.