“Whilst this band isn’t afraid of doing things differently, at their core they come across as fully aware as to what makes a great pop-rock song; catchy lyrics, pummelling guitar and melody, bags and bags of it! The music is clever without being pompous and obnoxious, whilst at the same time it’s poppy without sounding too contrived...If you’re a fan of ‘The Devil and God Are Raging Inside Me’ by Brand New or ‘Futures’ era Jimmy Eat World then we recommend you check out Unifier.”
“...[Unifier] mixes up their sounds without evading the effective combination of hooked instrumentals and well-written but catchy lyrics. The band knows what works, and they work with it sincerely. It's never forced, and that shows...It's easy listening, but not in the traditional sense. It's easy to listen to because it's poppy and palatable, but not devoid of substance. It's pop punk without too much punch, and pop rock without too little.”
“If you search for [Future Ghosts], you won’t find music made by Greensboro, NC’s own Chris Carr, Aslan Freeman, Mike Kane, and Luke Rayson any more. When a band simply wants to rock and play music they are passionate about what do names, categories, genres and subgenres matter anyway? All you need to know is that the band Unifier, formerly known as Future Ghosts, and the music on their debut full length LP Colorado rocks...Unifier delivers a solid wall of guitar sound comprised of riff heavy (albeit sans solo) playing that is tight, uplifting, and at times air-clearingly hard. Unifier’s sound is straightforward 21st century alt-rock, the type that infuses punk energy with less angst and more meditation than its namesake, a cleaner cut, more introspective lyrics, and much better production values...Even if the album and band were nameless, they’d be memorable simply through their sound alone.”
“There isn't one skipworthy track on the entire album...No matter how many times I listen to the album or a particular song, I like it as much as I did the time before, sometimes even more.”
“Heavily influenced by 90s rock, [Colorado] is 44 minutes of solid pop-rock tracks. The first track, Crush, immediately sets the mood and the tone for the rest of the album and, while a variety of influences are present in the album, the band does a great job of maintaining their own sound throughout. Only once did I pick up on a hint of a riff that threw me back to a Foo Fighters song. Given the influences, this album is also very clearly modern and relevant. Nothing about this album feels 90s-ish, but instead seems like it would work its way easily into the format of a modern/alternative rock station...There is not one song on the album that I would skip, and they all seem to flow effortlessly one to another, unlike some albums where it sounds more like a compilation than a cohesive effort. The sound established in the beginning, catchy riffs, clean guitar that is accented, and not dominated, by solid bass and drum lines, is the same sound you get at the end.”
“There are straight laced, radio ready rock songs like “Crush” and “Halos” that bring enough guitar to consider it rock, but is still harmonious enough that it would likely get played on mainstream stations if they ever attempted to hit the airwaves...It’s rock for people who have jobs, pay their bills and might have a kid or two; adults who might not have time to go out and discover new music because their reality keeps them busy...Unifier is a mature rock band that is still able to keep things fresh with the use of light rock, backed by powerful vocals. Snow Patrol and Third Eye Blind fans might be the ones to represent a healthy dose of the people who fall for Unifier’s Colorado...”
“This four piece Greensboro, North Carolina natives has a refreshing sound to the music scene and this album shows it...The albums opener “Crush” is just the beginning of songs that will be stuck in your head.”
“Colorado starts with the track ‘Crush’ that shows the influence of popular artists, with a guitar tone that sounds like it came straight from Razorlights self-titled album, over the top of a driving simplistic drum rhythm that sounds Foo Fighters influenced. The melody in the verses is in fact catchier than the choruses as some of the phrases only waver between a couple of notes. The melody gets stuck in your head and that’s without even knowing the lyrics...Ultimately, they’re not afraid to experiment and this conclusively means that Unifier are able to create catchy elements behind a strong sound and that could see them soar.”
“Future Ghosts [now Unifier], a great new addition to the alt. stable, are a rock quartet from Greensboro, NC who have opened more than a few eyes – and ears – with this powerful contemporary blast that evokes aural and lyrical comparisons to bands like Jimmy Eat World, Foo Fighters, and Jet Black Berries. While only a 7-song effort, this album packs a powerful punch in every tune, from the invigorating stride of “Spotless,” through the guitar attack that drives “Distiller,” to the wonderfully expressive piano that paves the way for the alt.rock mélange of “It Was the Pilot.” Future Ghosts display a musical maturity and sensibility that many of their contemporaries can only dream of. Essential listening to accompany the spring blooming, even here in Korea!”
“Album opener and standout track, "Spotless", will immediately pull you into foot-tapping euphoria. Honestly, this song is so good, with plenty of great guitar hooks. I will definitely be coming back to listen to this song over and over again throughout the year.”
“With talent and charisma in every live performance, Future Ghosts [now Unifier] is proving to be a force to be reckoned with in the music scene. While this band is originally from Greensboro, NC, they are not staying within the NC state lines.”
“The hook in the opener “Spotless” sinks in and never lets go, pretty much forcing you to keep listening, which ends up being a pleasure rather than a chore. “Grace” shows off layers of vocal diversity - moving from silky smooth to shouts at the drop of a hat. The liveliness in the chorus of “Lock The Light In” makes for the one “pop-ish” track of the five, while “Distiller” follows it up by standing out as the most “rock”. The guitars in this track shine from the opening riff to the outro, which is one of the best I’ve heard in a while. “It Was The Pilot” is a powerful closer with a perfect arrangement of piano, driving percussion, and those ever morphing guitars. It’s also one of the most poetic lyrically, though that seems to be one of the few common traits that all of these tracks share. This is definitely the way to start 2012 off on a strong note.”
“The EP’s tracks are laden with infectious percussion, fun guitar hooks, and great (and pretty unique-sounding) vocals from singer Aslan Freeman. The band’s sound reminds me a bit of The Gaslight Anthem, which I consider to the greatest feel-good rock band in existence, so if you want something that’ll make your day a bit better, this will do the trick.”
"One of the most inventive bands I've worked with. Their ability to write pop that remains linear and progressive is astounding. There is a charm to the songwriting that is impossible to not fall in love with."
"[Oh, Great City] is a jarring first-look into the upcoming sounds of one of the South’s rising forces in modern rock. A fair blend of the diverting guitar blasts of the Spill Canvas, the inescapable drumming power of a Circa Survive and a lyrical dialogue that commands your dissection."
“...It is the creativity of the guitars that makes this EP [Oh, Great City] what it is. If you’re a fan of some serious alt-rock that is on the heavier side, give a listen to the big choruses and powerful music of Future Ghosts [now Unifier].”