Sheira Brayer is a youth motivational speaker and award-winning songwriter, with a special talent for inspirational pop, children’s music, television theme songs and jingles. She heads up Cree8 Music (a division of The Cree8 Group) where she oversees a variety of musical projects.
Sheira has been the lead composer and singing voice for the character “Sheira” in 'Sheira and Loli’s Dittydoodle Works', a highly acclaimed award-winning live action children’s series for Public Television that teaches life skills to children. Just a few of the accolades received include an Emmy nomination, a NY State Broadcasters Award, 4 Telly Awards, 4 iParenting Media awards and a Humanitas Prize nomination. Sheira has written and/or co-written (with her identical twin) over 180 original songs for the show’s 40-episode library and has had the honor of working with some of the music industry’s most accomplished artists including co-writing several songs with Grammy, Oscar, Tony, and Emmy winning composer Marvin Hamlisch, as well as multi-Grammy winner Chaka Khan, who recorded one of Brayer’s songs.
Sheira’s mission is to inspire and motivate others through her music, humor and motivational messages. Her acclaimed motivational speaking/music-based programs include “The Gift of Song: Motivating Children Through Music,” for K-3 which combines her original songs with age-appropriate motivational messages and interactive exercises. She also does a dynamic, multimedia-based empowerment program called "Motiv8: 8 Ways To ROCK Your Own World", targeted to tween/teen girls and their moms.
Among her various entertainment based music projects is a song she recently wrote titled "U.F.O", recorded by 70's icon David Cassidy (available on iTunes) which is featured in the newly launched iSlinky iPhone app (based on the famous nostalgic toy)!
With regard to her charitable work, Sheira wrote “Lift You Up”, the inspiring theme song for The Gift Of Laughter Program, a joint venture between The Friar’s Foundation and The Wounded Warriors, to lift the spirits of and give hope to wounded soldiers who have sacrificed so much for our country.
Sheira also donates her time and songwriting talents to the national organization "Songs Of Love" who recruit songwriters to write customized songs for sick children all over the country - a project she finds one of her most rewarding and fulfilling.