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David E. Maxwell / Blog

How To Build A Rapport With Your Audience

By David E. Maxwell CEO of D.E.M. Beats Production

As a Christian artist and music producer, I come across a lot of talented and gifted individuals in my social circle of networking. Many are hungry and thirsty for success but remain starved because of how they go about achieving it. If there is one thing I’ve learned, we must remain humble, lovable, and teachable. It’s also important that we are willing to work with others. We must be able to relate to our audience so that we know what their purpose and interest consist of on the internet. It will help us understand what content to generate and use for establishing a dialogue. When our rapport becomes stronger, the more likely we will gain trust and become valuable to our current and new followers.

Avoid Being Viewed As An Advertiser online advertiserThere are many of us who think that by constantly flooding social media platforms and posting our products by saying things like, check me out, buy my cd today, new song release go and get it now, will lead to a fortune and tons of followers. This may lead to the exact opposite and in most cases, it’s called spamming. You can scream “Buy my album!” from a rooftop all day long to no avail. Sure, you might get a few likes and purchases here and there, but nothing meaningful or long lasting. The recommended approach would be to start a conversation, build a consistent relationship, then offer something of value such as a free product or service. Eventually, you will receive conversions including sales.

Relationships Should Be Inclusive When we fail to first build a rapport with those we want to market to there is a lack of trust. When we neglect to work together and help others reach their full potential, we are left with no activity or feedback. Don’t illustrate it’s all about “me” and “my purpose only”. It shows a lack of unity, to say the least. This should not be, especially in the Christian community. Present yourself different and show that you honestly care about your audience and not trying to be on top of the Billboard chart.

We All Need Each Other

Let’s just pretend that we live in the world of willy wonka and the chocolate factory. For our meals, we must retrieve food in a gigantic willy wonka bowl using a super long spoon and handle. There are other artists and music industry professionals around the edge of the bowl who also must eat. The super long spoon makes it difficult for us to reach our mouth. What can we do using the tool given to us?

Now imagine again the same huge bowl of food. Only this time, when we retrieve food using the long spoon we extend the spoon across the bowl to feed the person in front of us and vice versa. Everyone catches on and now we all get to eat! This is just a simple illustration to voice that we all need each other in the kingdom of God!

Good Relationships Make Good Partnerships In comparison to the music industry we have tools and resources that we can use, but many of us are neglecting to use them to help another! Let’s face it, the music industry can be very demanding at times. And as Christian artists, we know that the enemy would like nothing more than to draw us apart to discourage us and have us compete and fight among ourselves. I believe that if we take the time to communicate with our audience, share meaningful content that’s helpful, network with fellow industry sisters and brothers, and inspiring one another, we can reach our purpose and goals online. What say you? How do you feel about building a rapport?

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Thank you so very much for taking an interest in my music. It is because of friends like you that makes this worth it. You allow me to spread my music and be a blessing, when you become a fan. There is more to come, Please tell others about the music, God bless you.

~ David E. Maxwell ~

Let's Build A Strong Community Together

This is a post From my Facebook Group "Christian Musician Connection"

It has been a while since I've addressed us as a hole, so I'd like to take this time to welcome all new members to the group who have joined over the last few weeks. I pray that you find this group page to be unique and refreshing in that not only you can post your Music, Blogs, Videos, Advertisements and your Websites etc, etc..., but that we may also inner act one with another by leaving comments with one another and sharing ideas and information in the hopes to enhance our community and commitment by lifting each other up. I believe that this helps build strong and lasting relationships.

Let's face it, the music industry can be very demanding at times and as Christian Artists, we know that the enemy would like nothing more than to draw us apart and discourage us and have us fight amongst ourselves. I truly believe that if we take some time to show more love towards all and help each other by inner acting, and be encouraging. In turn we will be helping ourselves reach our goals.

We have some wonderful and anointed talent in this group from all walks of life that I feel honored to be associated of you all. So I want to personally thank each and everyone of you for your participation in sharing your gifts and talents as well as your prayers. Again I thank you all! So with that being said have some fun, share, and most of all be blessed.

About Me

I am a Christian Musician/ Artist/ Producer/ Composer. I have been involved in music for over 40yrs. Everyday that God allows me to see is a new opportunity to live life to the full. God's gift to us is Life, and what we do with that life, is our gift back to Him. God has given me a gift of music, to be a blessing to others, so therefore I will use it for His glory........ To read more of my bio., visit http://davidemaxwell.com/bio.html

Christian Musician Connection

This is an invitation to all Christian Musicians, Worship Leaders, Gospel Singers, Recording Artist, Music Producer/Promoter, or just someone who is looking for Christian Artists, to perform at your Church or Function. Then you Might Consider Joining "CHRISTIAN MUSICIAN CONNECTION" on facebook. Here is where you can Post Your Promotions, Music, Blogs, Videos, Connect with Other Artists, Exchange Valuable Information and Much More…Be Blessed. http://www.facebook.com/home.php?sk=group_148858288517371&ap=1

How To Profit From Giving Away Free Music

If there is one thing clear about music and the internet, it’s that there are no clear options for distribution. Rather, there are hundreds of varied strategies that may work depending on who you are and what your situation is. Creativity and understanding of how the web works are the two things that will help you the most. To most people the idea of releasing free to use music may sound unprofitable and wasteful, but when looking at the bigger picture it turns out to be a very smart move. There is no better way to spread your music than to release it for free. In most cases you wouldn’t be making much from selling it anyway. Just like in any business, you need to have a customer base before you can make any profit. Assuming you are a musician who can perform live as well as produce studio recordings, the ways to make money in the modern music environment will not be from album sales. The album as a concept is slowly but surely disappearing, as music is no longer released on disks and more emphasis is being places on EPs and singles. These are harder to sell for considerable profits, and by offering them only for payment, you limit how many people will obtain them. Instead of trying to go against the unstoppable juggernaut of illegal file sharing and music downloading, go with it. Give your music away and watch it spread as far as it can. Keeping in mind that you could only make so much off it anyway, in the beginning at least, the positives outweigh the negative. In return for passing out your music free of charge, you obtain promotion and reputation in return. In other words, you get more fans. Fans are what lead to profits down the line if you are a musical act, and they are the most important thing when it comes to the business side of the equation. So the move is to get your music out there in any way that you can if you think it will lead to promotion and new fans. New fans can lead to increased albums sales, concert ticket sales, and music placement in commercials or films, and that is when the money will be coming in. But if you started off selling a few albums for $10 a piece, you would be sitting around with $50 and five fans. That $50 is nothing compared to the long term income obtainable from establishing yourself as a popular musical act. So when you are thinking about how to make a living with your music, think about how to get fans before you think about monetization. Look for sites like freeusemusic.net that work to get people’s music out there and their names recognized, and use any tool you can find. Creativity in promotion is the name of the game on the internet, and the key to getting your work heard.

The Rejection of Instrumental Music by the Early Christian Church

One interesting period in the history of instrumental music was its rejection by the early Catholic Church. The church believed that music should serve religion by transmitting thoughts and beliefs of Christianity. Since they claimed only words had the power to do this, vocal and lyrical music was the only acceptable form to be heard in services or prayer. This meant that instrumental music was unable to convey religious thought, and therefore, barred from the church.

This rejection of was not held to a mere banning in church masses. References to many types of instruments in the Book of Psalms were written off as allegories and metaphors. The use of instruments was purposefully erased and separated from any church history or event, although some Christians used instruments in the privacy of their own home to accompany hymns and psalms.

To the church, the use of instruments and the large instrumental concerts and celebrations that occurred in other cultures were seen as pagan rituals that should be condemned and avoided. Vocal music represented a shunning of worldly pleasures and a more soulful mode of music making. It was the type of music that perfectly expressed the church’s dictations about living modest lives in service of the one true god, and sacrificing earthly materials for those of heavenly.

With the focus directed to chant and other vocal styles for over a thousand years by an institution as influential as the Catholic Church, instrumental music did not develop steadily from where the Greeks left off. It is interesting to think about how much the church changed the course of music history and how it might be different today without its actions.

Although instrumental music was mostly ignored for a great period, the theoretical developments of chant and other lyrical styles would eventually be rejoined by and translated back to instruments, and today the church has no such preoccupations about the worthiness of non-vocal music devices.

For better or for worse, the Catholic Church is a big factor in the development of western music in general, and a study of music history needs a keen understanding of this relationship.

Show Some Love

As the holiday season is here, let's keep in mind that LOVE is the KEY that unlocks the heavy hearts of those that maybe going through a hard time. We all need to encourage one another, Especially Family. For some of us, family is all we got. Take a moment and think about a loved one whom you haven't talked to or heard from in a long time. The words Hi, I was just thinking about you can make a world of difference in the life of someone who feels as though they have been forgotten or that no one cares about them. So again, I challenge you as well as myself to reach out and love someone soon if not today, and may this holiday season be a blessing we all can share.