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N.B.S. / Press

“One of my Phoenix editors made a good point the other day: Where the hell are all the Celtics theme songs? Isn't that what rappers are for? Just a few days later the almighty Cambridge N.B.S. crew came through with an absolute banger. ”

“Released just in time for what is sure to be a heated match up against the rekindled rivalry with the LA Lakers, this track is sure to fuel the fire at home and worldwide that will push the Celtics over the edge and secure them yet ANOTHER championship…”

“On the track called "Who Are We?," N.B.S. MCs Flash and Knuckles keep things original, fresh, short and — for all those concerned about PG-13 language — 100 percent clean, tracing the C's path through the east, praising the team's key contributors and rotation players, and flipping a strong "Beat L.A." sample a couple of times for good measure. Plus, they threw in a "Scalabrine, we see you, man" at around the 2:35 mark, shouting out one of the Celtics' ablest breakers and, as The Basketball Jones famously showed us, its fiercest rhymer (now there's the PG-13 language).”

“A Celtics rap song, and it’s actually pretty good”

“It’s time for the Celtics [team stats] to rally. After losing Thursday night’s game to the hated Los Angeles Lakers, the guys in green need to step up if they’re going to win a record 18th NBA title. Cambridge-based hip-hop duo NBS - for Natural Born Spitters - may have just the jam to inspire the home team. With “Who Are We? (The Celtics),” the NBS duo of E’Flash and Vee Knuckles have created an unofficial Celtics theme song.”

“Cambridge-based rap group N.B.S. (Natural Born Spitters) has released a Celtics street anthem titled “Who Are We (The Celtics)” that features highlights of the C’s run at Banner 18.”