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AV The Great / Press

“Vlad TV Posts "The Conversation" Music Video.”

"The Conversation" Music Video Recieves Artists Showcase Spotlight on Tdeffect.com

"The Conversation" Music Video Debuts on AllHipHop.com"

"Avant sees Denton's unique character as clearly as anyone, and also understands something others in town, like 35 Denton organizers and, increasingly, Denton City Council, already understand: The music scene is a commodity. And not just a music scene with white kids and guitars, but the whole music scene."

"He plays a track that samples the late Billie Holiday, and as the music buzzes in the background, Avant explains why he thinks the Denton rap scene is close to making it mainstream."

"For AV the Great, emerging Denton hip-hop artist Chris Avant, "getting real" means dropping the ego and using his mic as a confessional .

“Over at Andy's, Denton rapper AV the Great played to a packed house that even featured a line of nearly 30 people waiting outside.”

“On Saturday night, AV the Great — a promising Denton rapper who’s now a DJ for “K104” KKDA-FM (104.5) — will host a can’t-miss freestyle and beat battle.”

“Raw and Underground event organizer AV The Great isn't the least bit shy about proclaiming his freestyle battle and beat competition being the "best representation of the Dallas hip-hop scene."”

“AV the Great promotes Denton everywhere he goes. The hip-hop artist works at K104 under the moniker Chris Cole, and is always on the lookout for ways to keep the local music scene in the spotlight.”

“AV's hometown Voted #1 Under Recognized Music Location in the World 1. Denton, Tx 2. Vancouver 3. Ireland 4. Denver 5. Iceland 6. Omaha 7. Minneapolis 8. Houston 9.Cape Town 10. Akron”

"AV strutted, sweated and dropped to his knees, working his songs over like he'd sold out Madison Square Garden." "AV gave 35 Denton a show with intensity, pathos and humor."

"If Live from the Struggle defines the real and metaphorical barriers that surround Avant, the record is somewhat of a prophecy. AV the Great won’t be fenced in, tied down or gagged by assumptions. "-Lucinda Breeding

"But as hip-hop's profile increased nationally at a seemingly exponential rate, and even as the Denton rock scene received a great deal of exposure with a flagship music festival now entering maturity, the city's equally eclectic hip-hop community has been growing and developing a voice of its own, and is only just now beginning to be noticed."- Dave Sims


“Reporting "Live From The Struggle" its Av The Great with the Street Anthem of the Year "Crime Pays" featuring Young Smitty. Repping Denton Texas in the DFW 30 minutes north of Dallas, Av The Great is quickly making a name for himself. Since 2009 he has created and hosted his own local talk show "The Politics and Rhymes Report". Since 2007 he has released 6 mixtapes that has built to a dedicated fan base that is growing every day in many states. Av is known for his straight to the point political/street lyrics on records that or either loud trunk banging beats like Jeezy/Ti or soulful live instrument jams alas Jay-z or Kanye West. Though he is only in his Early twentys Av is a seasoned vet in the music industry. He grew up in record exec offices since the age of 7 as well as began to Dj and write music at the age of 11. ”