Music can affect the way a person’s outlook on life. It can make you think, move, and feel. It can change lives. The Radiance Effect believes making music isn’t just a pastime or a hobby; it’s a way of life. They feel that they are called to create music not just for the masses, but rather songs that can truly make the listener feel something intensely. Citing influences such as Switchfoot, Mute Math, and Dashboard Confessional, they are bent on creating a sound that combines their collective tastes into something utterly unique. Fans have said their sound is akin to everything from Anberlin to The Almost and The Cure. Running the gamut from intense rock to pop ballads, they aim to play music that everyone can relate to, yet no one has heard before. They deal with tough issues in their songs, such as the pain of living in a broken home and the self-centered attitude that seems to pervade America, yet the songs remain hopeful of a better life to come.
Over the last 3 years, The Radiance Effect has become known as one of the hardest working best live bands in the independent music scene. Except for a brief period they spent signed with Kikstart Records, a small record label out of Southwest Missouri, they have remained independent, preferring to remain on the road for the majority of each year. Playing over 300 shows a year (with over 800 total shows as a band), they rarely have downtime when they aren’t out connecting with their friends and fans. To date they have booked over 750 shows and 35 tours by themselves, while playing and/or touring with bands such as Blindside, Hawk Nelson, Casting Crowns, Forever the Sickest Kids, Sanctus Real, As Cities Burn, Jonezetta, Emery, Lovedrug, Audio Adrenaline, Chris Tomlin, Abandon Kansas, Disciple, Spoken, Starlit Platoon, Rookie of the Year, Superchick, Norma Jean, The Color Fred, and Progress in Color, and playing shows for up to 20,000+ people. All that time on the road has helped them achieve over half a million plays on Myspace, and earn multiple product endorsements from reputable companies like Mesa Boogie, Truth Custom Drums, Pedal Train, JHS Pedals, Audix Microphones, Soultone Cymbals, Veritas Guitars, Curt Mangan Strings and Reverend Guitars, while selling over 15,000 records independently. They’ve survived more than 5 member changes in the last 4 years, and have become even stronger because of it.
But all the numbers and accomplishments mean nothing if there isn’t fan support behind a band. That’s where The Radiance Effect tries to do things a little differently. They believe in having friends instead of fans, and have made literally hundreds of lasting friendships over their years of touring. “God has provided for us financially, spiritually, physically, and emotionally through the amazing people we’ve had the privilege of meeting over the years”, says drummer Ben. “Our continued ability to do this for a living and take our ministry on the road…we owe it all to them.” Preferring to show their faith through the love and friendship they share with their fans, they believe that it really is possible to make the world a better place, even if it’s just the slightest difference. In a music industry filled with fluff and fakers, they strive to be completely genuine in all that they do. Society’s perception of reality continues to run further and further away from the truth. In a dark and lonely world that cares nothing about the love it was created for, The Radiance Effect are trying to be a beacon, lighting the way to the one Truth.