““Is It Me” has five damn near perfect tunes bristling with pop rock smarts and just a hint of Americana – he’s somewhere in-between Tom Petty and Don Henley. Camacho’s songwriting skills are on par with a seasoned pro, and his vocal instincts are spot on. The EP begins with only a beautifully played piano to complement Camacho’s earnest delivery, but then explodes with the sound of a full band – this title track gives me chills every time. In short, nothing but gold here.”
“Camacho made his initial mark with the Goods, a South Florida band. He's recently been touring with Dreaming In Stereo. 'Is It Me' is melodic pop with Jim's trademark earnest vocals, which reminds me of Joe Cocker without any gravel in this throat. The tracks are all stellar and the self-directed title track is typical of this heartfelt work. "Debutante" is another standout, with catchy chorus and a descriptive portrait of a heartbreak and girl who's "happy in your life without me." It's easy to see why Jim has won numerous local music awards for his songwriting, as it simply resonates with you.”
“There's little down time for Jim Camacho. The South Florida native's driven, prolific career, blending rock 'n' roll with Americana alternative music, has made him a fixture on the local music scene and beyond for two decades.”
“Camacho's songs, all paired with the strum of his acoustic guitar, are layered with meaningful lyrics that everyone can relate to on some level.”
"Camacho is still delivering his own brand of carefully-crafted alternative rock. Camacho’s signature allegiance to straightforward melodies is the backbone of Beachfront. But notably, Jim’s accessible tunes don’t come at the expense of astute and poignant lyricism...
“Melodic and pop-driven, Jim Camacho's music captures the catchy, soft folk-rock instincts of Elvis Costello and Jack Johnson, with occasional riffs that conjure up Oasis acoustic sessions. The Miamian songwriter, was named "Best Acoustic Performer" by Miami New Times in 2005...”
“Jim Camacho's latest effort is a culmination of all the memorable music upon which he's built his reputation... the aching emotions, the heart-wrenching melodies, the exquisite arrangements... the things that have made him one of the most indelible performers in the indie-rock music scene.”