Sun of New York. Voice of the People. Champion
Daniel Smith a.k.a SunNY made a name for himself as a tried, tested and rarely defeated battle rapper by the time he left high school. The attention that his musical talent brought inspired him to leave the streets of Rochester, NY and move to Atlanta, GA. Almost instantly SunNY became King of Friday night freestyle battles on HOT 107.9. His undefeated reign caught the attention of the casting team at BET’s 106 & Park. After turning BET down TWICE he agreed to appear on the 2004 Christmas Eve episode. He would remain BET’s Freestyle Friday champion for seven weeks, alluring the attention of Atlanta Hip-Hop mogul, Jermaine Dupri. On February 4th SunNY became the second rapper to retire his 106 & Park crown, but the FIRST to receive a deal with a major record company.
As a member of the So So Def, he was groomed by a proven star-maker, perfecting the art of translating the raw talent that won battles into the songwriting ability that would win over audiences. Unfortunately, SunNY realized that even with his destiny in sight, his past life wasn’t so easy to let go. “I went from the streets of Rochester to the music industry in less than a year,” SunNY explains. Coming down from the whirlwind of the past five years, SunNY has come into his own both as an artist and as a man. His motivation comes from understanding that his gift is his ability to speak to AND for so many people. Today, music is an organic part of his life created under the best conditions: a pressure-free environment along with support from the Sucka Free Gang. The result is music that simultaneously captures the essence of the “Golden Era” of Hip-Hop; the realities of the life he’s lived; and a vibrant energy that is 100% “NOW.” In late 2010, SunNY celebrated the release of Sunshine Shower. For a free download visit http://Sunny1.Bandcamp.com.
Follow his journey at www.twitter.com/SunIzOut and join the Sucka Free Movement at www.ACH-UP.com.