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Coming off 2006’s raw, violence-prone and highly-acclaimed “Revenge” and 2008’s ferocious and darkly tuneful “Vice” Brandon and his two younger brothers Zach (bass) and Adam (drums) – all formerly having paid dues as the core members of the cult punk-ska-soul group The Gadjits- as well as non-family member Keenan Nichols (guitar) reaffirmed their collective commitment to quality rock and roll and went for a new approach to the song cycle on The Hard Way. “Somewhere in the process of trying to breathe life into these characters and stories, the music and the lyrics just became more natural-sounding.” Brandon says, “You can’t detect quite as much carpentry on these songs.”
The Architects fresh approach to The Hard Way has yielded anthemic songs like “Hell Came To Breakfast”, an up-tempo epic which, due in no small part to The Architects craftsman-like approach and to the return of platinum certified producer Aaron Conner (Bone Thugs N Harmony), actually has the legs to stand well above the histrionics and solipsism of your average up-tempo epic rocker.