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In our modern day parade of glamour, glitz and unmerited superstardom, Cherine has taken today’s road less traveled; the path of paying dues, cultivating her abilities and developing her signature Dancehall Soul sound; a mixture of reggae, dancehall, soul, pop rock and r&b. Cherine has become one of Jamaica’s leading young female singer/songwriters and performers. Her genre defying grooves coupled with her powerful voice and thought provoking lyrics has brought her in front of well over 1,000,000 live audience fans. With a growing army of supporters, who she affectionately calls her “dancehall-SOULdiers”, she has had the privilege of steadily touring in places such as Jamaica, Europe, Canada, Australia and the USA.
Cherine’s commanding yet soulful voice coupled with her high energy live performances helped place her on arena tours and renown festivals worldwide as both an opening and support act for alternative bands like Michael Franti & Spearhead, International rock stars John Mayer and Counting Crows to name a few. She has also toured with, and is endorsed by legendary drummer Sly Dunbar (Sly & Robbie) who hails her as “the real deal. A truly strong vocalist on hardcore riddims with the ability and potential to surpass reggae audiences to reach the masses.”
The east Kingston bread native is a constant and consistent positive representative of Jamaica; from penning and directing chart topping videos for her inspirational songs such as “Eagles & Doves”, “How We Living”, “Kingston State of Mind” and “Shine On Jamaica”, to a stand out performance at the Inaugural Green Ball and Peace Ball during Barack Obama’s Presidential Inauguration, high energy performance at the World Games Special Olympics to reaching the Billboard charts. Cherine has made numerous appearances on television programs in Jamaica, Norway, France, Australia and the United States including The Late Late Show with Craig Ferguson and The Ellen DeGeneres Show and twice appeared on the award winning local show Profile with Ian Boyne.
Cherine is the first Jamaican female artist to hit the Billboard Rock Charts featured on the song “Say Hey, I Love You” with Michael Franti & Spearhead. The song simultaneously peaked six Billboard charts and was placed on the soundtrack of numerous films and TV commercials including the EA 2010 FIFA World Cup South Africa Music Soundtrack. She dominated both local and international reggae charts with her smash hit single “Shine on Jamaica” from her critically acclaimed EP The Introduction-Dubstyle EP. “Shine On Jamaica” peaked at # 1 for four weeks on both the NY Reggae Charts and South Florida reggae charts. The EP also produced reggae hits such as “Talk If Yuh Talking” and “Kingston State of Mind”. “Shine On Jamaica” was also featured on the 2011 Grammy nominated album for Sly & Robbie “One Pop Reggae”. As a result, she was honored with the award for Best Female Vocalist of the year 2010 at the Jamaica Excellence In Music Awards as well as Female Vocalist of Year at Stone Love Awards. Cherine continues to dominate Jamaican radio and stays relevant in the dancehall with the smash hit “Haffi Come Back” as well as the collaboration “Rebel” with D.I.
Coupled with the success on both dancehall and reggae charts, she has also been tapped for an array of A-list philanthropic projects. Cherine updated her spokesperson repertoire by agreeing to lend her star power to Yoplait & Jamaica Cancer Society’s Breast Cancer Campaign since 2010, which raised over $3.5 million JMD to benefit breast cancer victims. Cherine was also aligned with the United Nations-backed “Way Out Project,” an initiative to end violence and endorse gender equality, which is run jointly by the UN and the Bureau of Women’s Affairs. Additionally, her Reach One Child “R.O.C” Foundation, which she founded in 2004, remains committed to providing mentorship and motivational talks as well as need based scholarships to youths in Jamaica. In the spring of 2012 Cherine and a team of Reach One Child volunteers embarked on the R.O.C Jamaica School Tour, with a mission to engage teens in inner-city communities in discussions on topics such as teen pregnancy, violence, violence against women as well as making education their priority, in order to secure a better future. In 2013 she launched the ROC Scholarship Program to support scholastic excellence and encourage community building among public school 6th grade students with financial need, as they move into secondary school. In October of the same year the R.O.C Foundation joined forces with CherineTV to launch the Save Our Girls campaign to support the Jamaica Cancer Society’s breast cancer research efforts.
Determined to keep following her light, Cherine continues to evolve as a woman and an entertainer, ever poised for new heights. The recent formation of her official backing band, the Rockfort Rebels, speaks volumes of where she’s headed musically and is but a single step in her thrust towards greater accomplishments.
She is in the final stages of completing her new album with producers Sly & Robbie and David Norland. The album is schedule to be released in early 2014. Not one for hype and extravagance, she has surrounded herself with a solid team who have guided her over the last few years and are ready to help her showcase her music to rest of the world. Cherine says, “Making music is like food to my soul. It’s powerful, it inspires me…I hope it inspires those who hear my music too”